Case Study An Online & High-Street Retailer
The Challenge
The Solution
Outcome
Covid-19 brought an unprecedented upsurge in consumer demand amidst great panic for daily essential needs.
A large portion of customers were digitally active, however not very savvy with new e-commerce ordering for their daily essential needs.
Customer engagement and Ease of use wer the two key challenges faced by this retailer.
To tackle these issues, we created the first in the industry Grocery Assistant.
This innovative solution was an intuitive, AI-powered Chatbot that engages with the shopper and simplifies grocery and daily essential ordering processes.
It was enabled across a number of channels including WhatsApp, Twitter & Facebook.
This solution created a means for this online and high-street retailer to engage with their customer, when and where they need to.
This has provided a more personalised and engaging experience for customers, allow them to build trusting and long-lasting relationships with their customers.
