Case Study An Online & High-Street Retailer
The Challenge
The Solution
Outcome
Covid-19 brought an unprecedented upsurge in consumer demand amidst great panic for daily essential needs.
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A large portion of customers were digitally active, however not very savvy with new e-commerce ordering for their daily essential needs.
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Customer engagement and Ease of use wer the two key challenges faced by this retailer.
To tackle these issues, we created the first in the industry Grocery Assistant.
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This innovative solution was an intuitive, AI-powered Chatbot that engages with the shopper and simplifies grocery and daily essential ordering processes.
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It was enabled across a number of channels including WhatsApp, Twitter & Facebook.
This solution created a means for this online and high-street retailer to engage with their customer, when and where they need to.
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This has provided a more personalised and engaging experience for customers, allow them to build trusting and long-lasting relationships with their customers.
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